What matters in education marketing

Everything you need to be a savvy education marketer.
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Newsletter #109: A lesser-known reason higher ed content marketing fails; Edified’s student enquiry tracker is a white-knuckle ride; That Sunday Times article

Newsletter #109: A lesser-known reason higher ed content marketing fails; Edified’s student enquiry tracker is a white-knuckle ride; That Sunday Times article

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Featured

Newsletter #108: An odd trend from the education marketer wilds; How students rate their parents as influencers; Let’s talk about student confidence

Newsletter #108: An odd trend from the education marketer wilds; How students rate their parents as influencers; Let’s talk about student confidence

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Newsletter #107: Where education marketers should focus in 2024; We’ve turned a corner on authenticity; It’s the year of creator degrees

Newsletter #107: Where education marketers should focus in 2024; We’ve turned a corner on authenticity; It’s the year of creator degrees

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Newsletter #106: The channel most likely to have a positive influence on students; When parents are most influential; MIT gets Doom running on cells

Newsletter #106: The channel most likely to have a positive influence on students; When parents are most influential; MIT gets Doom running on cells

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Education peregrinations 🤔

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Why Reddit is the unsung hero of student social media

Why Reddit is the unsung hero of student social media

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How influential are parents on student decisions?

How influential are parents on student decisions?

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Let’s talk about student confidence

Let’s talk about student confidence

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How to focus your higher ed content marketing

How to focus your higher ed content marketing

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How De Montfort University does student to student marketing

How De Montfort University does student to student marketing

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What students want from an open day

What students want from an open day

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Newsletter ✏️

Featured

Newsletter #105: How sustainability impacts student decisions; What parents want from comms; The things students are looking most forward to

Newsletter #105: How sustainability impacts student decisions; What parents want from comms; The things students are looking most forward to

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Newsletter #104: What postgraduate students value; Lifelong learning loans are coming; What students want from work experience

Newsletter #104: What postgraduate students value; Lifelong learning loans are coming; What students want from work experience

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Newsletter #99: The state of student email; Social media managers aren’t alright; TikTok’s going social

Newsletter #99: The state of student email; Social media managers aren’t alright; TikTok’s going social

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Newsletter #98: The no.1 social channel for researching universities overseas; The “coolest” brands for youth audiences; EU bans targeted ads for teens

Newsletter #98: The no.1 social channel for researching universities overseas; The “coolest” brands for youth audiences; EU bans targeted ads for teens

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Newsletter #97: What students are searching for in Clearing; ChatGPT now scrapes websites for content; Medicine and nursing take a hit in the NSS

Newsletter #97: What students are searching for in Clearing; ChatGPT now scrapes websites for content; Medicine and nursing take a hit in the NSS

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Newsletter #96: The university that halved enquiries and doubled applications; Why universities should leverage student reviews; Twitter’s new logo reminds me of Elon

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