<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>https://www.educationmarketer.co.uk/blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-10-12</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/why-we-dont-need-more-content-calendars</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/4bf40049-ed55-455c-928b-1167f66a9df6/World+mental+health+awareness+day+graphics.png</image:loc>
      <image:title>Blog - Why you don’t need another content calendar - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-a-difference-a-crisis-make</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/6e17fd5a-e2d5-4098-a169-d1602de4dfba/Performance+of+higher+education+enquiry+management.png</image:loc>
      <image:title>Blog - How UK higher ed’s financial crisis is impacting enquiry management - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/e9ce61a9-fad1-4487-979a-13f7a621f2e3/Persuasiveness+sells.png</image:loc>
      <image:title>Blog - How UK higher ed’s financial crisis is impacting enquiry management - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-126</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-127</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-125</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-124</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-109</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-108</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-107-jan-04</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/why-reddit-is-the-unsung-hero-of-social-media</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/faec5302-c79d-4f58-8034-3ea0562c44e1/A-chart-showing-Reddit-in-the-top-10-social-media-apps-used-by-students.jpg</image:loc>
      <image:title>Blog - Why Reddit is the unsung hero of student social media - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/afb617db-a019-408b-a449-b6e2650dbfa5/Bar+chart+showing+that+Reddut+is+even+ahead+of+TikTok+when+it+comes+to+the+class+of+2024+making+decisions+about+where+to+study.png</image:loc>
      <image:title>Blog - Why Reddit is the unsung hero of student social media - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/how-influential-are-parents-on-student-decision</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/b9c067d6-1a5f-4768-9b89-e3a95b722eba/A+bar+chat+showing+that+48%25+feel+pressure+from+their+parents+on+making+the+right+decisiosn+about+their+future.png</image:loc>
      <image:title>Blog - How influential are parents on student decisions? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/0baf28b0-5c30-4e1c-9cf4-7646f3a40c72/A+chart+showing+the+declining+influence+of+paretns+after+year+11+onwards.png</image:loc>
      <image:title>Blog - How influential are parents on student decisions? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/d86be539-f979-46d0-b794-9df956fdffb2/A+bar+chat+showing+that+52%25+of+young+people+follow+their+passions+and+dreams+to+make+decisions.png</image:loc>
      <image:title>Blog - How influential are parents on student decisions? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/building-student-confidence</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/7e21d899-72f8-4568-b460-9d1963c9e3f2/A+line+graph+showing+that+only+27%25+of+students+are+totally+confident+with+navigating+the+university+application+process.jpg</image:loc>
      <image:title>Blog - Let’s talk about student confidence - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/how-to-focus-higher-ed-content-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/how-de-montfort-university-does-student-to-student-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-students-want-from-an-open-day</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/518330fa-20a6-490d-a84b-c8d9019246cc/A+chart+showin+gthe+top+6+things+students+want+from+open+days+including+to+assess+the+atmosphere+what+a+typical+day+looks+like+and+what+campus+accommodation+is+like.png</image:loc>
      <image:title>Blog - What students want from an open day - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-is-it-to-be-truely-authentic</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/2e9012ee-fd28-449d-9a2d-de34f738c62b/A+bar+chart+showing+that+14%25+of+student+chose+their+university+because+it+had+better+comms.jpg</image:loc>
      <image:title>Blog - What is it to be truly authentic? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/where-education-marketers-should-focus-in-2024</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/6892416f-5c37-4d6c-b5e2-ec69b649156f/A+bar+chart+showing+that+52%25+of+undergraduate+students+prefer+to+follow+their+passion+and+dreams+when+making+study+decisions.jpg</image:loc>
      <image:title>Blog - Where education marketers need to focus in 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/055890d5-595e-4511-8a08-39782f24e5b8/A+bar+chart+showing+that+59%25+of+students+agree+that+they+are+not+trying+to+map+out+their+future+and+that+joy+is+a+driver+of+study+decisions.png</image:loc>
      <image:title>Blog - Where education marketers need to focus in 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-106</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-105</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-104</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-107</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-parents-expect</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/07aaf7e8-b58a-44a9-8055-f6bf92a916dc/Parents+who+prefer+comms+via+email.png</image:loc>
      <image:title>Blog - What parents want from university comms - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/social-media-managers-are-not-okay</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-25</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/state-of-student-email</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/social-media-for-uk-bound-international-students</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/00174d75-1031-4531-8ccf-bc932ff1ff3d/Top+socila+media+channels+for+Uk+bound+international+students.jpg</image:loc>
      <image:title>Blog - The top social channels UK-bound students use for researching university - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-99</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-98</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-97</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-96</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-02</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/promise-of-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-79</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-unis-did-in-2022</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-12-18</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/true-goal-of-creators</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-12-19</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/livestreaming-is-an-underrated-marketing-tactic-4z675</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-78</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/livestreaming-is-an-underrated-marketing-tactic</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/the-no1-reason-people-use-bereal-isnt-authenticity-ljsxr</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/the-no1-reason-people-use-bereal-isnt-authenticity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/student-preferences-are-shifting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/6aaa3428-54c9-4942-8fc1-dffece04bd8d/Student+subject+preferences.jpg</image:loc>
      <image:title>Blog - Student subject preferences are shifting - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-77</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-76</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-75</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-12-19</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-74</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-24</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-73</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-72</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-71</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-69-pka83</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-69</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-68</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-66</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-07-22</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-65b</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-08-05</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-64</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-07-22</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-62-aeyzh</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-07-22</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-62</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-61</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-60</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-58-htxep</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-58</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-57</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-02-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-56</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-25</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-55</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-09</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/everything-is-fine-probably</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-02-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-54</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-02-01</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/top-universities-ambassadors</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-53</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-52</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-51</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-50</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-49</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-48</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-47</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-04</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-46</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-09-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-45</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-09-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-44</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-08-18</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-43</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-08-18</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter42</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter41</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-17</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter40</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-17</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter-39</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-17</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter38</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-17</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter37</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-17</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter32</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-05-14</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/unitube2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter28</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-02-23</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter27</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-18</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/unitube1</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-02-15</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter26</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-03</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter25</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-05</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/newsletter24</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-03</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/rachel-rau</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-12-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1607382931420-3IDJLMPD9JX5RDAWPQUA/RachelRau.jpg</image:loc>
      <image:title>Blog - “Cultivating relationships isn’t just helpful, it’s vital to getting anything done.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/dominic-billington</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-12-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1606778648570-S98HAR2OH3D9Q6DYVEYH/Dominic.jpg</image:loc>
      <image:title>Blog - “What set us apart was the way in which we managed to embed our new brand into the design and UX of our website.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/trina-everall</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-11-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1606177910628-SV8HWSTH6SQBIYEUWK9M/Trina.jpg</image:loc>
      <image:title>Blog - “It's not about creating lots of new content but making sure what you have works harder for you.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/james-lazenby</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-11-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1605565055201-NNGGX2ZRJK8LLZITZLG2/James-Lazenby.jpg</image:loc>
      <image:title>Blog - “Some parts of the creative industry will find it challenging to overcome Covid-19, but others will adapt. Ultimately, creativity makes us human.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/ed-pearson</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-11-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1604949168941-BN48CNXOS0MAX5AQAEG8/Ed-Perason.jpg</image:loc>
      <image:title>Blog - “We’re all tired of Zoom quizzes, so it’s key to not rest on those initial lockdown tropes.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/peter-elliot</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-11-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1604359079428-DKP6VKKK46LJNGGQR9SC/Peter%252BElliot.jpg</image:loc>
      <image:title>Blog - “The work we do gives people hope and I’m proud to be a part of that.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/nathan-monk</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-02-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1603172560803-QZ77XUO0NJSNZEP84YW9/Nathan-Monk-Co-Founder-of-We-Are-Smile.jpg</image:loc>
      <image:title>Blog - “An idea is worthless if you don’t have the skills or tech stack to execute it well.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/annabell-lamba</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1602539559586-VRSO8JM65QHL6J43CPAY/Annabell-Lamba.jpg</image:loc>
      <image:title>Blog - “There is value to being on the front line, listening and using insight to shape ideas outside the status quo.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/helena-thompson</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1601964782993-QU35UNYI3E22Q5079SOI/Helena-Thompson.jpg</image:loc>
      <image:title>Blog - “The university experience is totally different now, so we need to create content that reflects this new world.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/rebecca-best</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1601277980159-DE67ETPPOOUSVHF8JJLI/Rebecca-Best.jpg</image:loc>
      <image:title>Blog - “To create emotional connection, we have to be able to uncover the shifting hopes, dreams and fears of the audience.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/interview-with-isaac-masih-university-of-birmingham</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1600704784443-Z8UPBZZBPTH4NG6XE7RA/Isaac.jpg</image:loc>
      <image:title>Blog - “There was a tendency to romanticise desk life, but (slowly) we’ve all unmuted ourselves on Teams.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/what-111-university-clearing-landing-pages-looked-like-on-an-unprecedented-results-day</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-09-10</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/virtual-open-day</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-15</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/reading-and-listening-list</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1592743574477-PQS196DDGB6GS6AP2PMD/Reading-list-for-higher-marketers.jpg</image:loc>
      <image:title>Blog - The reading and listening list for higher education marketers</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/how-to-run-large-scale-application-training-via-microsoft-teams</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-03-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1592134498999-MIP6FHV55JC31TIB4OXZ/How-to-deliver-training-via-Microsoft-Teams.jpg</image:loc>
      <image:title>Blog - How to run large-scale training via Microsoft Teams</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/strongthe-blogging-pre-flight-checkliststrong</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1591528550787-47KPP1CIAHGXMK92TOSV/Blogging-pre-flight-checklist.jpg</image:loc>
      <image:title>Blog - The pre-flight checklist for blogging in higher education</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/category/educationmarketers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/category/Newsletter</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/category/Bigone</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/category/Newsletterfeature</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blog/category/Peregrinations</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-02-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode8</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-02-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode7</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-02-01</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode6</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-28</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode5</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode4</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode3</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/most-clicked/episode3-rektl</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-01-07</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/privacy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-30</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-10-06</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/newsletter</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599992791032-VRKU5FCE3IDEY194MUYZ/Cailean.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599992823515-XKKIKHPL4NCQP70LYZTS/Tony.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599993763958-ZU7H1JICZY5R6099GXY1/Annabelle.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599993814092-I9A121FZURF2Q9G9QM7U/Dawn+Vos.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599993933827-CSCB5XWZOKTMDA70R83I/Nathan+Monk.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1599994144100-9J340XXBYF6YAM6LVFKE/circle-cropped+%283%29.png</image:loc>
      <image:title>Newsletter</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/speaking</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/d759c1d3-40e3-4c0d-9759-99375515bea6/Speaking+at+higher+ed+marketing+confernece.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/41-examples-university-content-marketing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-08-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1629046362548-O8837J8ZU312PF848DGQ/Content+marketing+for+higher+education+providers.png</image:loc>
      <image:title>41 examples of universities using content marketing for student recruitment - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-09-23</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-11-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/276f9351-cd69-4d11-8b79-df63f66ea15d/Kyle-Campbell-Managing-Director-of-Education-Marketer.jpg</image:loc>
      <image:title>About - “A newsletter so conversational that in my head it’s like Kyle is reading it to me.”</image:title>
      <image:caption>Kyle Campbell is a higher ed marketing consultant, content marketer and internet culture nerd. He is the voice of Education Marketer and shares the best of the HE marketing community. Every weeks on a Tuesday, Kyle publishes a quirky overview of higher ed news, marketing and tech. An advocate for peer-to-peer learning, he also shares examples of what unis are doing to stay competitive and win students. Each letter also contains an analysis of university marketing initiatives or how emerging trends are changing higher education. Subscribe and learn what matters in education marketing and tech.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/41-content-marketing-examples-download</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-08-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1629130431137-PD57D9FG3O8J7NOEUEVW/Education-Marketer-41-examples-of-content-marketing-for-higher-education.jpeg</image:loc>
      <image:title>Download: 41 content marketing examples download - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/welcome-to-education-marketer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-08-07</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/the-education-marketers-guide-to-crypto-and-blockchain</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-09-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632774920413-FNE6A8RVMBS3Q7KZ7SWO/Education+marketer+guide+to+blockchain+and+applications+in+higher+education.png</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632492228774-8268ZGI81TSJ4M0EJ4LX/Space-Jam-Website-Screenshot.jpg</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632490756807-SBO66TN8C000B6OEG6WK/Growth+of+crypto.png</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632492708824-O40QR7IPLEKJV8Z9NS36/Example-of-Creator-Coin-on-Rally.jpg</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632493954882-E1W9AK6I0FC0VRWO0L85/Nyan+Cat.PNG</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>^Nyan Cat</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632777646107-50UCAWM5UDU5ZZKAFL40/Keynote+Koala.png</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>^Keynote Koala via veefriends.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632495149532-Y846ZS5H77AZT9Z7YLXD/Shapeshift+timeline.jpg</image:loc>
      <image:title>The education marketer's guide to crypto and blockchain - Make it stand out</image:title>
      <image:caption>^Corporate history of ShapeShift from shapeshift.com</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/18-crypto-and-blockchain-definitions</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-09-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1632500427602-L1G2518SZ3DSYKIGVIY8/18-definitions-for-blockchain-and-crypto.jpg</image:loc>
      <image:title>Download: 18 crypto and blockchain definitions - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/companion1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-03-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1629046362548-O8837J8ZU312PF848DGQ/Content+marketing+for+higher+education+providers.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/46d3af07-06aa-4227-b91a-7e8b19630655/Brieifng.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/9dc25113-6e4c-4387-941e-c5b797cc00ea/Newsletter+subscription.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/4d6b8a93-1742-4ded-b1d9-f7fb3dfb0094/Instant+Consultancy+from+Edu+Marketer.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/276f9351-cd69-4d11-8b79-df63f66ea15d/Kyle-Campbell-Managing-Director-of-Education-Marketer.jpg</image:loc>
      <image:title>Education Marketer: Team Subscription</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/terms</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-07</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/testing-and-playing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847868567-9PJNBLLYDZQK24U0TFFV/image-asset.jpeg</image:loc>
      <image:title>Testing and playing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/041f5cb9-00b2-4cda-bc13-4b63abee1b3b/Aro+Ha_0387.jpg</image:loc>
      <image:title>Testing and playing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847760973-X5KYS9GW8IKNKKBI4PH1/image-asset.jpeg</image:loc>
      <image:title>Testing and playing - Measurement</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847755342-LDY808BYOXXO2GNHH6A2/image-asset.jpeg</image:loc>
      <image:title>Testing and playing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/think-like-a-publisher</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1653042530739-TJG8CDIZA0217UANKZ32/1558453018058.jpg</image:loc>
      <image:title>Think like a publisher</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1653042550858-GRD2AQ5ECR4SYGNJ2Q5H/1560364443129.jpg</image:loc>
      <image:title>Think like a publisher</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/stakeholders-prospective-students</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-05-20</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/solent</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-06-14</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/dark-social</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-09</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/disney</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/8d2be5e0-b0d6-4310-a5a2-924cb20eb8cc/disney-model.png</image:loc>
      <image:title>Disney</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/fit</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/69dee693-acfc-429b-b86b-07a57f92b4e6/Screenshot+2022-07-12+at+22.09.50.png</image:loc>
      <image:title>Content fit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/69816280-84ef-433d-a0c9-a47120dd22fe/Screenshot+2022-07-12+at+22.06.33.png</image:loc>
      <image:title>Content fit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/80753cc8-c9e7-44ed-b7f1-3362f9502a7d/Screenshot+2022-07-12+at+22.06.14.png</image:loc>
      <image:title>Content fit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/20c0acea-af7b-4433-a5f4-e8495a43d656/Screenshot+2022-07-12+at+22.06.58.png</image:loc>
      <image:title>Content fit</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/pitch</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-13</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/blue</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-13</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/red</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-13</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/sector-snapshot-copy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-07-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1593962471123-B79TJQMZS7EW99CO33Y6/Digital-marketing-and-higher-education-snapshot.jpg</image:loc>
      <image:title>Sector snapshot (Copy) - Full-day masterclass on how to build a content marketing model for higher education.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/content-campus</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-08-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/dab5314c-aaf8-4e9d-8a34-ce8a0f1063af/Content+Campus.png</image:loc>
      <image:title>The Content Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/46d3af07-06aa-4227-b91a-7e8b19630655/Brieifng.png</image:loc>
      <image:title>The Content Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/2694110a-ade4-4eb2-a777-d34fcff4a924/Digital+guide+for+the+content+campus.png</image:loc>
      <image:title>The Content Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/4d6b8a93-1742-4ded-b1d9-f7fb3dfb0094/Instant+Consultancy+from+Edu+Marketer.png</image:loc>
      <image:title>The Content Campus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/1626480700704-Z0UB6X9GEGYH3M0ZXYKR/Kyle-Campbell.jpeg</image:loc>
      <image:title>The Content Campus</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/christmascard</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-12-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/699626e5-9662-40bd-92f1-237e1da4463a/Christmas+Card.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/consultancy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-11-12</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/reviews</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-03-27</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/gpt</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-12</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/southampton</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-10-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/fc51c21b-e691-4e81-98ef-056ac683b72e/Email+1.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e0b0fd78f155213d53dd441/adf7ed6e-fffd-43fe-b88b-bf630462f1ef/NTU.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/aub</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-07-09</lastmod>
  </url>
  <url>
    <loc>https://www.educationmarketer.co.uk/stakeholders-current-students</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-05-20</lastmod>
  </url>
</urlset>

