Think like a publisher

7 steps to effective higher ed content marketing

14 July at Venue du venue, 12 - 2pm

Chart a new course for content marketing - one not routed in tactics, but marketing strategy.

Every year, universities work closely with media companies. Companies that have built a business on knowing how to provide value to a student audience.

But what if in addition to buying ads and sponsored content, you decided to build your own audience?

You’ll learn:

  • how to discover your institutional niche

  • craft a unique point of view

  • how to choose the right content format

  • the secret to building a loyal audience

  • how to think about your university like a media company

Speakers

  • Kyle Campbell

    FOUNDER OF EDUCATION MARKETER

  • Oliver Fisher

    CO-FOUNDER AT SPRINGPOD

Location

123 Demo Street
New York, NY 12345

When
14 July
12 - 2pm

Phone
(555) 555-555

 
 

Register to attend

Because this is an in-person event, Kyle and Oliver will be offering 1 to 1 follow-up sessions with all attendees.

Explore how you can implement this model at your own university and unlock the full potential of your content.